Stand Out Brand Strategy For Online Service Providers

The foundation you need to build a brand that not only reflects your expertise but actually freaking converts


You do need a brand that naturally attracts and builds trust your with ideal clients. And that starts with strategy.


You don’t need to create more content, do more networking, or burn yourself out trying to “deliver more value”.

Your brand should be doing the heavy lifting for you.

In 90mins with me you'll have total clarity on your brand

From your messaging and audience to your voice and positioning, a Stand Out Brand Strategy Intensive will get the chaotic, jumbled, and half-baked thoughts out of your head and turn them into a polished brand strategy that finally makes sense.

You’ll walk away with everything you need to build a brand that can grow with your business.

You’re having trouble getting ‘omg yes!’ answers from your leads. They have lots of questions and you know you’re the right person to help them, but you can't figure out how to communicate that.

It’s time to focus on brand strategy if…

OR

You’ve outgrown your brand and you know your next level looks and feels way better than this, but you don’t know where to start. Creating a new piece of content right now includes hours of tinkering in Canva to find something that feels… meh.

You know you’re ready to uplevel, but you’re not sure what the next step is.

And you wish you had a clear plan for how to figure this all out so you can finally embody that version of yourself (and your business) that you already are inside!

 That’s where a Stand Out Brand Strategy Intensive will help you shine.

*Apply the full $997 toward  a DFY design package when booked within 7 days of your receiving your final deliverables.

“I feel like I can breathe again. Morgan was able to take the chaos that was my brain and make it make sense. Now I have a much stronger understanding of who I am, who I can help, and where I want to go with my business. ”

- Jess Z., Tails & Emails

Here’s how it works:

STEP 1

Stand Out Brand Questionnaire

Pre-work to help us identify what’s working, what’s missing, and what makes you stand out. This is the part where you get all the messy thoughts out of your head, and on paper!

STEP 2

90-Minute Strategy Call

Together we’ll map out your brand foundation from purpose and audience to brand voice and positioning. I’ll take the chaos and half-formed thoughts you can’t make sense of, and pull them all together into a simple and effective brand strategy right before your eyes. You’ll feel seen and heard in a way that’s just not possible on your own.

STEP 3

PDF Brand Strategy Guide

You’ll receive a crystal-clear summary of everything we covered, including your purpose, mission, vision, values, competition, ideal client, messaging, brand voice, client experience, & more!

STEP 4

Loom Walkthrough + Action Plan

After the call, I’ll send a personalized video recap and recommendations for next steps on bringing your new strategy to life visually,  whether you're DIYing or working with Specht & Co. through our Stand Out Brand and Web Design services

BONUS

Credit Your Investment Toward DFY Design

Book any brand or web design package within 7 days and your entire $997 investment applies.

Why Strategy Comes First

Design without strategy is just decoration.

A Stand Out Brand Strategy Intensive will give you the clarity and direction your brand needs before we ever touch visuals.

Whether you move forward with Specht & Co. or take what we mapped out and DIY, you'll stand out in the best way to the people you know you're meant to work with — and that’s exactly why it works.

A Few Frequently Asked Q’s

What if I’m not ready for a full rebrand?

That’s exactly what this is for. Think of it as step zero. No pressure, just clarity.

Do I need anything prepared?

Just complete the brand questionnaire before our session and I’ll guide you through the rest.

What happens after the call?

You’ll get your PDF guide and a Loom walkthrough with next steps within a week. If you’re ready to move forward, I’ll recommend the best-fit design package.

What if I wait more than 7 days to book a design package?

You can still book, but the strategy credit only applies if you book within 7 days of receiving your completed PDF and Loom walkthrough.

Can i just book a design package?

No can do, sorry! I firmly believe that the most effective and profitable brands are built on a foundation of strategy, so the only way to work with Specht & Co. on design is to start with your Stand Out Brand Strategy Intensive.

Ready to feel confident AF in your brand?

Let’s map it out together so your next move is backed by strategy, not guesswork.

*Apply the full $997 toward  a DFY design package when booked within 7 days of your receiving your final deliverables.